On-demand software for online qualitative research

Create your bulletin board focus groups, diary studies and communities instantly, with no need to contact us for a quote.

** Please note, this software is for asynchronous research, and so does not have live chat or video **

Works on any device, including mobile, with no need to download an app.

Multiple languages, with new ones added on request by clients. See below.

Telephone support during UK office hours, with email support at other times.

Services available such as recruitment, moderation and translation.

Languages: Arabic, Chinese (Simplified), Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Romanian, Russian, Somali, Spanish, Swedish, Thai, Turkish

 - How it works - 


Open account

A company, organisation or individual researcher can create an account on the MRQual software platform.



Create study

Users can create new studies at the click of a button, without needing to contact us in advance.

Add users

The account creator can invite any number of other moderators, viewers and participants.

Use on-demand

Users can access all their past and present studies from their account dashboard, at any time.

 - Key features -


Free custom branding at account and individual study level

Image, video and other file uploading by moderators and participants

Direct download of media, and of transcripts to Word and Excel

Break out rooms, tagging of participants, and more

Closed and open-ended questions, timed display of questions

Safe, secure, and GDPR compliant

Pricing - £200 per study (+ Vat for UK clients)

This is the standard fee for one-off studies, in any (currently supported) language, for any number of participants and any number of days.


There is no additional subscription or licence fee. There are no extra fees for extra users, access to previous studies, mobile compatibility, or anything else.


Special rates apply for longer term users. Please contact us.




"MrQual is a really nifty piece of software. Having used various platforms before, this one is by far the most intuitive."

Rachel Simmons, Razor Research