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3 ways to do packaging research without focus groups

3 ways to do packaging research without focus groups

If it is not feasible to do focus groups for a particular piece of packaging research various online research methods ...
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How to run an online focus group

How to run an online focus group

The first thing is to choose the type of focus group to run, and we would suggest the Bulletin board ...
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Good quality Qual survey results

How to get good results from a Qual survey

High quality results can be elicited from an online Qual survey by following the guidelines below. The questionnaire Questions which ...
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Why there is no problem with professional research participants

Why there is no problem with professional research participants

Some people argue that there is an inherent difficulty with so-called professional (or repeat) research participants and respondents. But we ...
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What you need to know about Facebook recruitment for online qualitative research

What you need to know about Facebook recruitment for online qualitative research

Facebook offers a viable method of recruitment for online qualitative research in certain situations. Here we outline how it works, ...
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Best online focus group software

10 Key advantages of Qualitative surveys

Qualitative research is designed to collect insight on people’s thoughts, emotions and feelings. It is usually undertaken using focus groups ...
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Use more open ended questions in your quantitative research

Use more open ended questions in your quantitative research

Open ended questions are often used only sparingly in online survey questionnaires. A major reason for this is that their ...
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Why its good to check the LOI of your online surveys

Why its good to check the LOI of your online surveys

If you are commissioning a market research agency or panel to run an online survey for you, the term “LOI” ...
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Make full use of your online focus group recruitment surveys

Make full use of your online focus group recruitment surveys

Recruitment for online focus groups can be undertaken in various ways, one of which is an online recruitment survey. Such ...
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Add some qual to your quant research

Add some qual to your quant research

Answers to open-ended questions in online surveys can produce valuable insights in respondents’ own words, which add colour and a ...
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3 reasons to pilot your online focus groups

3 reasons to pilot your online focus groups

One great advantage of online focus groups (of the bulletin board variety) is the ability to run a pilot study ...
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How to find the best online focus group software

How to find the best online focus group software

The best online focus group software could mean the lowest cost, the easiest to use (whether for you or your ...
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